May 20, 2019 - August 9, 2019
Tesla Inc. (“Tesla”) is a company that focuses on renewable energy, energy storage, and vehicles. Their mission is to accelerate the world’s transition to sustainable energy. With solar panels, powerpacks, and all-electric vehicles, Tesla has started a revolution in the energy and automotive industry. During my time with the company, I was a part of the external video content team. Being with a company that does not use paid advertising, we worked closely with the social media team. In my time there, my role was helping with social content through photography, as well as, assisting on and off the camera for the videos.
My manager was Hanna Romley, Associate Manager of Video Production and Marketing. We met throughout my internship to discuss what my projects were and how they were coming along. My fellow video team members were David Adametz, Senior Video Content Editor, and James McDonald, Video Content Editor. During my time with Tesla, I learned a lot about social media and how different it is working for a company that is under scrutiny of the public and press. Paying attention to detail is very important when it comes to posts for that reason. I also had the chance to use equipment such as drones, gimbles, and new cameras. I enjoyed being a part of the meetings and having my ideas respected and acted upon.